When it comes to creative thinking and entrepreneurial spirit, Jean-Baptiste Quesnay is a force to be reckoned with. As the President and co-founder of TRENDS Group, an international marketing company that has been making waves since its founding in 2016, Quesnay has been developing brand awareness for top brands and personalities across the globe.
Quesnay’s journey started in Normandy, where he quickly developed his passion for entrepreneurship. In 2016, he created a sports website that he later sold for a profit after six years. He also started a concert creation company during his studies, which allowed him to bring some of the world’s greatest artists, such as Booba and A Trak, to France.
Today, Quesnay lives in Paris, but he’s always on the go. He frequently travels to Tokyo and Miami, where he’s expanding his business empire.
Quesnay is inspired by the best sportsmen and coaches in football and basketball, and he often draws parallels between sports and entrepreneurship. He believes that the mindset, endurance, and leadership required to excel in sports are also essential for success in business. It’s this leadership that motivates him to develop TRENDS Group, a marketing company designed to boost brand awareness and create the best content for brands.
Starting from scratch, with no investment and no investors, Quesnay has built a multi-billion dollar company through sheer hard work and creativity. He has won more than ten national awards, and his company has been recognized as the best PR agency in France for three consecutive years (2019-2021). In 2021, TRENDS Group was also named the 17th fastest-growing agency in the world.
Quesnay is an expert in advertising and digital marketing. Each year, his company creates billions of views on social media for brands, activating thousands of influencers, including some of the biggest names in the industry, such as Puma, Uniqlo, and Hinge.
For Quesnay, success is not just about building a profitable business. He also wants to contribute to causes and work with associations to push their agenda to millions of people through media and influencers. In a business sense, he aims to continue internationalizing TRENDS Group and to become the leader in France for PR agencies.
The challenge for 2023 is the opening of TRENDS Group’s two new offices in the American and LATAM markets. One office will be located in Miami, and the other in New York City. Since its creation, TRENDS Group has worked with renowned artists such as NBA player Rudy Gobert, football player Samuel Umtiti, Neymar, and top French and international influencers.
Jean-Baptiste Quesnay is a mastermind behind TRENDS Group’s global success. His leadership, creativity, and entrepreneurial spirit have propelled the company to new heights, and with his eyes set on the American and LATAM markets, the world can expect even more from this dynamic entrepreneur in the years to come.
